This video converted so well with the ​target audience because the hook ​transition with the fake comment ​audibly + visually gained the viewers ​attention. Then kept them hooked with ​the rest of the transitions while listing ​key selling points.

Hook: Transition with sound effect + ​fake comment. Excited facial ​expressions.

Body: Quick transition to the assets ​and explaining how many people are ​already playing, and how fun this game ​is.

CTA: Encouraging viewers to download ​now.

Analytics & Creators

Earnings for TikTok Promote

Creator Payment- $2,318.30

This style video converted so well with the target audience since the video was very TikTok native.

Hook: Replying to a fake comment which grabs peoples attention + a funny TikTok sound to add more drama.

Body: Friendly, straightforward, yet convincing the viewer why they need to try it at least one time. Also showing quick simple instructions with visuals.

CTA: strong & firm. Recap the main selling points and that they can tap the link below to learn more.

Analytics & Creators

Earnings for BIGVU

Creator Payment- $1,249.71

This style video converted so well with the target audience since it has fast-paced editing, things switching every 3 seconds. It also shows all the best features of the app, all under 30 seconds.

Hook: Quick, loud and has visuals matching what she’s saying to keep viewer retention. Bold first sentence.

Body: “No more stuttering when you’re trying to film” — addressing a pain point while explaining benefits of the app.

CTA: Recap the pain point. Express that “I’m using BIGVU to film” and “download now, you won’t regret it.”

This style video converted so well with ​the target audience because the top ​text is specifically targeted to college ​students (as well as the ad). There are ​also dogs to boost engagement + a cute ​outfit.

Hook: Dogs running around to boost ​engagement + viewer retention. Fast ​talking about a side hustle idea and ​wearing nice outfit.

Body: Step-by-step tutorial of how to ​get started. Testimonial & examples of ​making money on Poshmark. Engaging ​font. Explaining that there’s cute outfits ​to buy as well to target another selling ​point.

CTA: Recap the selling point. Then very ​quick and strong call to action to tap ​below and try it out now.

This video converted so well with the ​target audience because the hook was ​strong, the constant moving + the fake ​comment that is giving a positive review ​of TurboTax makes it more convincing.

Hook: Creator uses trendy sound “woah ​woah woah” while acting shocked to see ​a comment explain how much TurboTax ​has helped them, while also rocking ​back and fourth/moving hands to keep ​attention.

Body: Explaining how amazing TurboTax ​is for tax season, how it can help you ​and guaranteeing your max refund.

CTA: Encouraging viewers to click ​below.

This video converted so well with the ​target audience because the hook was ​targeting “broke & tired college ​students” during back-to-school ​season. Then it goes on to explain that ​they can get a free coffee at Panera. ​Who doesn’t love free coffee??

Hook: Creator targets the audience with ​a relatable sentence, then shows fast ​moving clips of her going to get her free ​coffee.

Body: Showing how easy it is to pick it ​up at the drive thru, how easy it is to ​sign up for free.

CTA: Encouraging viewers to hurry ​before the promo ends!

This style video converted so well with ​the target audience because there is a ​fake comment in the top corner to hook ​the viewer, along with an immediate ​question to encourage the viewer to ​comment their thoughts below (more ​engagement = more views = more ​customers $$$). Then a bunch of b-roll ​of the Twix to show customers how ​delicious it is.

Hook: Fake comment, asking a question ​to engage viewers & using the ‘’riser’ ​sound to build suspension while holding ​the product.

Body: B-roll clips constantly moving ​and switching of her eating the Twix, ​then the Twix being broken in half, while ​describing why viewer should buy it.

CTA: Encourage viewer to shop!

Haley’s General Strategy:

This video converted so well with the ​target audience because it is very ​TikTok native with the big red text and ​fake comment. She is helping small ​business owners by telling them about ​the Promo with QuickBooks, while urging ​them to hurry and sign up before it ​ends.

Hook: Fake comment, big red text on ​screen, inquisitive/curious music to set ​the tone, fast talking and verbally ​targeting the small business owners.

Body: B-roll clips of the app and ​showing them the app store to build ​trust. Mentioning the promo and urging ​them to sign up! Switching clips every ​3-5 seconds to keep retention.

CTA: Encourage viewer to click below!

This video converted so well with the ​target audience because the hook is ​very relatable and trendy. The creator is ​carrying a DoorDash order in her hand ​looking excited to give it to the whole ​office. Then goes to explain the benefits ​of using DoorDash for Business.

Hook: Funny & trendy sound/skit, ​holding DoorDash in her hand and ​looking happy.

Body: Explaining how easy it is to use ​DoorDash for business. Then listing the ​benefits in an exciting tone.

CTA: Encouraging viewers to download ​now.

This video converted so well with the ​target audience because there is a ​trending sound, fast clips & a relatable ​scenario for the target audience. Short ​on your bills, but Dave comes in clutch!

Hook: Relatable text/skit in the ​beginning to show a pain point. Trending ​sound, showing proof of the bill (to build ​trust/credibility), emptying the wallet to ​show the lack of money.

Body: Demonstrating how easy it is to ​get a cash advance from Dave. ​Explaining no interest, credit checks or ​late fees. Showing the approval of funds ​to my bank (to build trust)

CTA: Relieved of paying the car ​payment. Then the end card to ​encourage viewer to download now!

This video converted so well with the ​target audience because of the snappy, ​upbeat nature of the video. Plenty of b-​roll clips to show how fun it is having an ​RV, and proving that it’s cheaper to go ​on vacations in an RV.

Hook: Fake comment asking a question ​in the corner, sped up clip of Haley ​using her RV, and stating a bold ​statement “getting an RV was the best ​thing I’ve ever done.”

Body: Keeping people hooked with ​beautiful clips of travel while stating ​facts about saving money while ​traveling in an RV.

CTA: Sharing how awesome life is with ​an RV, then encouraging people to get ​started by going to the website below!

This video converted so well with the ​target audience because of the scary ​music to hook them in, along with the ​crazy videos on the phone, next to ​Haley’s dramatic reactions. It entices ​viewers to want to download to see the ​crazy videos too!

Hook: Scary music, Jessie voice ​narrating each video as well as a ​dramatic reaction from creator. Makes ​people feel curious to keep watching.

Body: Keeping people hooked with ​more clips from the Scoopz app, ​changing up the music to change the ​mood, and then transitioning to a list of ​why they should download it.

CTA: Encouraging viewers to click below ​to check it out!

This video converted so well with the ​target audience because it’s a trendy ​audio with a clear before vs after. The ​jumps right to the CTA to download the ​app. Simple, yet effective.

Hook: Trendy sound, frustrated person, ​low sales.

Body: Higher sales, upbeat & happy ​person, happy music.

CTA: Telling viewers to download now. ​Very short and sweet, but effective.